The right-wing American Family Association is commencing its annual scorecard on the non-existent "War on Christmas," rating companies on whether they're properly Christmas-friendly. As Alyssa Rosenberg notes, the ratings aren't based on whether the company is consumer-friendly or whether they give to charity in the spirit of Jesus or even if they pay their employees enough so that Mom and Dad can buy presents and a tree for their kids. It's just about how often they mention Christmas in their advertising and publicity.