Here's a policy I have that has saved you all a lot of frustration. Every so often, someone I know writes, phones or informs me at some gathering that they're starting a blog. Naturally, they want a plug 'n' link on this blog to drive traffic to their blog and there's a good chance that I will comply…with one condition. I tell them, "I'll link to you after your twelfth post" — or I may give a different number but it's usually between ten and twenty.
"Let me know when you reach that number," I tell them and they're quite pleased and then I never hear from them again. They lose interest or suddenly can't find the time after post #6 or #7. Whatever the reason, I don't have to link to it and you don't waste your time clicking over to what turns out to be an abandoned, moribund blog. No, don't thank me. Just click on the banner below.
