The Hero Initiative is a charity that raises funds to help out professionals in the comic book industry, especially those who did their major work at a time when the industry didn't take very good care (in some cases, any) of its writers and artists. In memory of Jack Kirby, a special Initiative initiative is being mounted, spearheaded by Jack's granddaughter, Jillian. Jillian never knew her magical grandpa but she sure inherited his compassion for his fellow professionals. Want to honor the memory of Jack Kirby? Want to do some good for others in his line of work? You can do both at the same time. Read about it here.