Hard to believe but forty years ago today, The New Price is Right debuted as a half-hour on the CBS daytime schedule. There had been a previous Price is Right with Bill Cullen but now the program had been revamped and it had Bob Barker as its host. I doubt anyone imagined it would still be on four years later, let alone four decades.
This is the first episode as it aired on 9/4/72. As you'll see they didn't have all the bugs out but it's a fast-moving show that was off to a good start. Mr. Barker is the host, Johnny Olson is the announcer and the prize models are Anitra Ford and Janice Pennington…