There are a lot of "impersonator" plays around these days. I guess it started before Hal Holbrook did his Mark Twain show and before James Whitmore was out there bringing back Will Rogers…but those two spawned a lot of imitations done by imitators of other famous folks.
I guess the format is irresistible. First off, you can usually do these shows with a cast of one, or perhaps a cast of one plus a few musicians. You don't need sets or a lot of costumes. And you start with a lot of great material because you pick one of the famous dead people who left behind writing and monologues and songs, plus there's also the subject's biography which will probably yield some good anecdotes. Plus, you have that Big Star Name. People won't go to An Evening With Ira Lipsitz but they might turn out for An Evening With Someone Famous (as portrayed by Ira Lipsitz).
Some of the ones I've seen have been very, very good (Frank Ferrante as Groucho, for instance). And even the worst of them (I won't name names) had a fair amount of entertainment value, even if it derived from the person being imitated, not from the imitator.
I won't pass judgment on the show being promoted in today's clip, which runs around four minutes, since I haven't seen the whole thing. But I will say it's rather an odd choice of Famous Person to replicate…