The Pentax company, as you can see here, bills their product as "The Official Digital Camera of the Internet." How exactly did they get this title?
I understand how a product becomes "The Official Cottage Cheese of the 2004 Olympics." The 2004 Olympics have a management that sanctions such titles in exchange for large sums of cash. If we had enough money, we could go to them and get Groo named "The Official Stupid Comic Book of the 2004 Olympics." And I guess that would somehow boost our sales even though it in no way pertained to the actual quality of what we're selling. That almost makes sense.
But who has the authority to grant titles for the Internet? I mean, even Al Gore doesn't own it.
I've never owned a Pentax camera and you know what this kind of thing makes me think? It makes me think that if they have to whip up a phony award to bestow on themselves, maybe their product isn't very good.