Cover Stories

My longtime pal Bruce Reznick points out to me an odd convergence of covers this week on Time and Newsweek. Often, they come out with nearly-identical covers and sometimes not about the most obvious current topic. This sometimes prompts folks to speculate that the two magazines consult one another and plan such things…as if there's a reason for two competitors or even conspirators to say, "Hey, let's make it hard to tell our products apart this week." Sometimes though, their covers complement each other and provide an unintentional commentary. This week, we find Time with a cover that asks the musical question, "Are too many jobs going abroad?" I suspect the overwhelming answer to that, even from those who are downsizing employment here and outsourcing to India, is "Sure." The controversy all relates to what, if anything, can or should be done about it.

Meanwhile, Newsweek offers the world according to Donald Trump: "He's back and bigger than ever. Why we love to hear him say 'You're fired!'" As Bruce notes, the "we" in such blurbs never includes him, and it never includes me, either. At a time when even Americans with jobs rarely view them as permanent, do people really love anything about Donald Trump, especially those words? They may watch but, hey, we watched O.J. What these two covers taken together make me think is that we've really come to a day when a "job" is a short-term thing, almost like a sweepstakes, which is what the Trump show really is. If I were a young person entering the job market today, I think I'd read all these articles about low and mid-range positions disappearing and I'd think, "Hmmm…I may have a very short time to earn enough money to last me the rest of my life." We hear a lot about the decline of "traditional values" as they relate to sex. How come we don't hear more about the traditional value that you go to work for a company and try to make such a valuable contribution that you can work there until retirement age, making a good living and establishing a pension?